How to Make Money as a Yoga Instructor

Wondering how to make money as a yoga instructor? We’ve got you covered. Check out these 9 amazing ways to transform your passion into profit.

Given how beneficial yoga is for your overall well-being, it’s perfectly understandable to want to do this mindful practice as much as possible. If you have no trouble putting in hours to master your craft, becoming a yoga instructor is the logical next step. But is yoga a lucrative career choice? Can you learn how to make money as a yoga instructor?

Yes, you can. As long as you’re passionate about it and have a clear idea of how to make money in this field, you can earn a pretty penny as a yoga instructor. For instance, like BlurBay can help you set up a business page and sell your classes online.

To help you achieve this desirable goal, here is a list of the best ways to learn how to make money as a yoga teacher. You can treat it as a to-do list and check items off one by one or extract those that work the best for your lifestyle, experience, and interests. Whatever you choose, this guide will help you earn money as a yoga instructor, whether full-time or on the side.

How to Make Money as a Yoga Instructor in Person

What’s the first thing that comes to mind when someone says “yoga instructor”? It’s probably a yoga mat, a serene atmosphere, and a peaceful studio. So, it’s not surprising that working at a studio is the first way to learn how to make money from yoga.

But there are many more opportunities to earn money teaching yoga in person beyond a traditional yoga studio. That’s what this entire section is here to show you.

Teaching Yoga at a Studio

If you’re looking for novelty ways of how to make money as a yoga instructor, you might skip right over this suggestion. But you shouldn’t. Working at a local studio can be an excellent way to hone your skills, increase your experience, and build a potential customer base.

Look at it as a stepping stone in your yoga-teaching career, leading to better opportunities for specialization and networking. Build a name for yourself in the yoga community while earning a stable income, and amazing opportunities will come your way in the future.

Teaching Private Yoga Lessons

As you start gaining regular students at the yoga studio, there will probably be those interested in private one-on-one yoga lessons with you.

These lessons will allow you to build a stronger bond with your students as they receive personalized guidance. But they will also allow you to significantly boost your income as a yoga instructor, as you’re the one who sets the hourly rate.

Apply yourself to these lessons, and your students will spread the word. Soon, you’ll expand your customer base far beyond the initial yoga studio crowd and learn how to make money as a yoga teacher.

Offering Yoga Workshops

Sure, teaching regular yoga lessons is a great way to ensure stable cash flow. However, teaching unique workshops occasionally will let you shake things up a bit and show you how to make money as a yoga instructor in the process.

Let your creative juices flow when coming up with the ideas for your workshops. Take all your skills and knowledge into consideration to come up with innovative and enticing workshop themes that set you apart from other yoga instructors.

“Yoga and Ayurvedic Diet” and “Couple Aerial Yoga” are just some of the fun workshops you can teach that are guaranteed to bring in many enthusiastic yoga students.

If you’ve completed specialized training for a specific yoga type or style, use it to your advantage. Teaching niche workshops (especially if the niche isn’t common in your area) is an excellent way to attract dedicated practitioners willing to spend extra for specialized instruction.

Teaching Corporate Yoga

Unfortunately, the corporate world and stress often go hand in hand. Taking care of yourself while trying to keep up with this fast-paced world often feels like a Herculean endeavor.

Luckily, an increasing number of companies are trying to battle this issue by implementing initiatives to support their employees’ well-being. And what activity is proven to reduce stress? That’s right, yoga!

Yoga classes are the go-to choice for employers looking to promote employee wellness and reduce workplace stress. And they’re also another amazing opportunity to learn how to make money as a yoga teacher.

Use your network to find out which local companies need a reliable yoga instructor. Or better yet, make a convincing presentation and pitch your services to local companies that don’t offer corporate yoga classes. With a little time and effort, you might be able to introduce this perk to the company of your choice.

Teaching Yoga at Holiday Destinations

Hotels, resorts, and retreats are overflowing with people looking to relax, recharge, and escape from the daily grind. In other words, these locations are heaven for a yoga instructor.

Depending on where you live, you can seek employment in local hotels. Ideally, you won’t be bound to a single place and will be able to set off to an idyllic location that will be equally revitalizing for you, too.

While you can teach yoga classes at most “regular” hotels and resorts, the goal should be to reach dedicated yoga retreats. These will give you an opportunity to deepen your expertise, work with passionate yoga practitioners, immerse yourself in the world of yoga completely, and, ultimately, learn how to make money from yoga.

How to Make Money as a Yoga Instructor Online

During the COVID-19 pandemic, teaching and training moved entirely to the online realm. But even after the pandemic, many instructors and organizations chose to keep teaching online (or opted for a hybrid model), recognizing the advantages of such a flexible approach, and how to make money as a yoga instructor no matter what the circumstances

Teaching yoga online opens up a world of possibilities in terms of accessibility and profitability, as students around the globe can join your classes.

But like with in-person lessons, this is just the beginning. The internet offers seemingly endless ways to make money when you’re good at what you do, and yoga teaching is no different.

Launching an Online Yoga Studio

Though working in a physical yoga studio comes with some benefits, launching your studio online makes these look limited in comparison.

Just look at the facts. An online yoga studio allows you to have full control over your lessons (and their revenue), teach to virtually anyone and from anywhere, and enjoy the many perks of a low-overhead business model.

But how can you go about launching an online yoga studio?

While there are quite a few factors to consider (from the marketing and business standpoints), the main concern should be finding a reliable video streaming platform to host your content. Yoga is all about peace and serenity, so ensuring a smooth streaming experience is a must-have, not a nice-to-have.

That’s where BlurBay comes into play.

This online platform allows you to sell individual yoga lessons, workshops, and master classes, as well as full-on courses. Instead of investing a lot of money into building, running, and maintaining a website, you get a reliable partner that covers all the technical aspects for you. Your only task is to film killer videos that will get you lots of students.

Best of all? You don’t have to pay to use this platform, either upfront or monthly. You’ll only pay a 5% commission on each piece of content you sell.

With such a model, you can focus on what you do best—teaching yoga—and effortlessly build your online studio.

Create Content for Yoga Publications

Actively teaching isn’t the only way to learn how to make money as a yoga instructor. You can also leverage the experience and knowledge you’ve acquired to write blog articles and create videos for online yoga publications.

Plenty of trusted publications are always looking for new contributors, so you should have no trouble earning money on the side using this approach. If, however, you struggle with publishing your work through third parties, cut out the middleman and start your own yoga-focused blog.

Launching a blog is a relatively simple task that comes with many monetization opportunities. In the beginning, display ads might be your best bet. But as you grow, you’ll be able to earn money through affiliate marketing and perhaps even brand deals. Just make sure every piece of content you put out is high-quality, relevant, and up-to-date (and ideally SEO-optimized!), and you shouldn’t have issues attracting an audience.

And hey, some of your readers will likely purchase your online classes and become your students as well.

Write a Yoga E-Book

This option might be further down the road, but it’s a worthwhile and gratifying endeavor. Suppose your passion for yoga is only paralleled by your passion for writing. In this case, this is the perfect opportunity to merge your two interests and make money in the process.

Of course, writing a book takes time. But the good news is that you can do it gradually, whenever you have some free time. Your first book can have something to do with your yoga course, so you can market them together.

After gauging the success of your first book, you can move to writing more specialized and niche reading materials that will bring in passive income for years to come.

Leverage the Power of Social Media

Let’s not sugarcoat it – the internet is filled with bloggers, social media personalities, and self-proclaimed influencers trying to gain attention and followers and, in turn, earn money. But if you drown out all the noise and focus on your craft, you can build a solid online presence that opens new doors for your yoga business.

Start by opening accounts on all relevant social media platforms, focusing on Instagram and TikTok. Make sure your overall online presence is consistent, both visually and in terms of your messaging. This means using the same tone of voice, color scheme, and branding elements every time you post.

Over time, people will start recognizing you and your content. With recognition comes trust, and with trust comes loyalty. Loyal followers are more likely to engage with your content and trust your recommendations.

This allows you to boost your revenue in several ways. For starters, you can direct more people to your online yoga studio, making money through direct purchases. But you can also partner with brands and do sponsored posts for yoga-related products, significantly increasing your income.

Again, it’s crucial only to endorse brands and products you actually use and trust, as this is the only way to retain a loyal fan base and stay true to yourself.

Make Your Yoga Dreams Come True

Did you know that for every yoga teacher, two individuals dream of becoming one? The aim is to get you out of that second part and into the first one – becoming a yoga instructor. Once you see how many opportunities there are to earn money as a yoga instructor, you’ll feel empowered to take the plunge and live your dream.

As long as you’re passionate about what you do and choose reliable business partners like BlurBay, you can only go up and truly learn how to make money as a yoga instructor.